CEO & President
At Kaplow we are passionate about telling our clients’ great brand stories, producing a meaningful connection to the consumer.
Liz Kaplow is a visionary entrepreneur who has reinvented the practice of public relations for today’s social/digital world.
Liz founded Kaplow Communications on the belief that brands can make meaningful connections with consumers through storytelling, an insight ahead of its time. Two-plus decades later, she pioneered the use of emerging technology to revolutionize the practice and better serve clients.
A respected advisor to business leaders around the globe, Liz also has been a mentor to prominent young practitioners. She has earned many honors, including the coveted Matrix Award from New York Women in Communications and PRNews’ Top Women in PR Award, as well as a repeated spot on New York Observer’s PR Power List.
She serves on the boards of Cosmetic Executive Women and the PRSA Foundation. An honors graduate of Vassar College, she has a graduate degree from the Fashion Institute of Technology.
Our business philosophy is built around hands-on senior level counsel and involvement each and every step of the way.
Evan has been the Chief Financial and Operating Officer of Kaplow Communications, Inc. since 1998. Prior to joining Kaplow on a full-time basis, he acted as legal counsel and helped in the original formation and operations for the Company.
Evan has served as a legal advisor in the areas of real estate and corporate law and as a principal in various real estate developments for more than 25 years. The firm he co-founded, Jacobs & Mosokowitz, advised clients in a broad range of areas, including real estate, finance and manufacturing.
Evan holds an A.B. from Vassar College and a J.D. from Hofstra University School of Law. He serves as the Treasurer and on the board of Project Morry, a youth development organization as well as on the board of his coop. He was active in alumni admissions with Vassar and is currently members of both St. Andrews Golf Club and the Penn Club.
Kaplow is committed to cultivating a company culture that encourages people to be passionate about what they do.
Joanne has been with Kaplow for more than a decade. She assumed her current role in 2008. As Chief Operating Officer for Kaplow, Joanne is responsible for supporting business operations by maintaining revenue, producing accounting information, protecting assets, and overseeing all office operations including systems, facilities and staff.
She is a strategic and collaborative professional who joined the agency in 2004 as operations manager and advanced to her current role as she has helped the business grow.
Prior to joining Kaplow, Joanne worked for Citigroup and a number of other investment banks. She is a member of Society for Human Resource Management and serves as a volunteer with Literacy Partners.
Chief Strategy Officer
These days, a brand must be digitally savvy to stand out. I make sure our campaigns integrate traditional PR with digital in a strategic way that gets people talking.
Randi has more than 16 years of experience developing marketing communications programs, building brand equity and creating web-based and mobile interactive experiences that engage consumers. As Chief Strategy Officer, she oversees programming for all communications and digital initiatives across the agency.
Prior to joining Kaplow, Randi led editorial and community management efforts for more than 20 web properties at Mindspark Interactive Network. Earlier, she served as a senior product manager, developing requirements and optimizations for web sites, Facebook and mobile applications, and data analytics. Randi began her career in public relations working on programs for Dove and the Campaign for Real Beauty, Tide, Weight Watchers, Ford Motor Company, General Mills and other industry-leading brands.
Chief Creative Officer
Consumer behaviors and consumer brands are changing. Next generation agencies will change with them.
Wayne Congar is an entrepreneur and creative professional who is pointing his design, technology and storytelling expertise towards reimagining brand communications for the modern age.
Prior to joining Kaplow, Wayne was the founder and executive creative director of Mayday, a full-service creative agency known for category-breaking work for clients like Levi's, Marriott, Procter & Gamble, Viacom, Nestle and The International Olympic Committee. He has advised over 50 start-ups, several of which have grown into national brands.
In 2016, Kaplow acquired Mayday and BUHO, Wayne's video production company.
Wayne has sat on academic design juries for Pratt, Parson, Columbia GSAPP, Princeton SOA, Yale SOA, and Harvard GSD. His work has been published or exhibited in The New York Times, Metropolis, Dwell, The Storefront for Art & Architecture, The New Museum, and The Berlage Institute. Wayne graduated from NYU as a Presidential Honors Scholar and has a Master of Architecture from Columbia University.
Consumers aren't just looking for the shiny new object: They want what will enhance their lives on a deeply personal level, day in and day out.
Vicki has spent more than 20 years developing and implementing pervasive communications programs for Fortune 500 companies and start-ups, emerging names and world-class brands, luxury offerings and mass market must-haves.
As Executive Vice President, Global, Consumer, she is responsible for bringing client stories to life for consumers around the world. She leads the global consumer program for Microsoft's Skype division and Skype's Social Good platform, Skype in the classroom. She also manages the agency's global network of independent agency partners, ensuring Kaplow's highest standards of service and quality are consistent the world over.
Before joining Kaplow, Vicki headed the Beauty/Consumer division of LaForce + Stevens, leading campaigns for such clients as Avon, Unilever, Revlon, Coty, Pfizer and more. Earlier, she was Director of Public Relations for the Johnson & Johnson Group of Consumer Companies. A graduate of Seton Hall University, Vicki is active in the Junior League of Greater Princeton, the St. Paul School Parent Teacher Association and the St. Paul Fine Arts Committee.
Sr. Vice President
I’m thrilled to work on brands that are uniquely positioned to create targeted, expertly-crafted media campaigns. Today’s fast paced communication world requires it.
Brian McIver has over 16 years of experience leading numerous global and North American award-winning campaigns for Fortune 500 companies including: Proctor & Gamble, Johnson & Johnson, Kraft Foods, 3M, PepsiCo., Church & Dwight, Georgia Pacific, Dannon and AbbVie Inc., to name a few. Currently, Brian serves as a Senior Vice President overseeing strategic campaigns for Target.
Prior to joining Kaplow, Brian managed the Hewlett-Packard PC portfolio of products at Porter Novelli. He also served as the New York consumer lead and led numerous office wide initiatives on the leadership team. Previously Brian worked at top PR firms including Edelman, MSL Group and Hunter Public Relations where he learned the importance and value of media, client and team relationships to help reach a client’s business goals.
Brian is a graduate of the University of Central Florida where he received a B.A. in Organizational Communication. He proudly serves on the Board of Directors for New York-based contemporary dance company Jennifer Muller/The Works and has a lifelong passion for the arts.
Sr. Vice President
Our approach puts the consumer in the center of everything. We are continuously trying to reach them in new and creative ways.
Alysha is a senior-level strategist and consumer counselor with expertise creating thought-leadership and influencer relations campaigns in tech, beauty, home and lifestyle.
As Senior Vice President, she leads the development and execution of effective consumer campaigns for clients such as Gurwitch, L’Occitaine and NextDoor.
Since joining Kaplow in 2006, Alysha has fostered key media relationships for many client brands, helping them to further drive their business. She has also played a key role in developing the strategy to reinvent the mark brand for Avon.
Alysha graduated from Boston University in 2001. She also went on to receive an M.A. in Integrated Marketing and Communications at Emerson College.
A good story should transport you, inspire you and stay with you long after you’ve finished reading. Connecting the dots between great brands and the right storytellers to create that resonating story is at the heart of what we do.
With more than ten years of experience in public relations and integrated marketing communications, Maggie has developed attention-getting campaigns, deep media relationships and successful partnerships with beauty, health, home and food/wine brands across varied sizes and needs.
Since joining Kaplow in 2011, Maggie has been instrumental in growing widespread awareness for the CVS Pharmacy beauty evolution, up-leveling the Alouette brand and introducing influencers and tastemaking media to the Franciacorta region and its high-end sparkling wine, as well as working on Shiseido, Unilever and other cross-category clients.
With a reputation for consistently delivering information media needs, results clients want and leadership her teams thrive on, Maggie is known for her dedication, resourcefulness and efficiency, as well as her straightforward style, honesty and never say "no" mentality.
An avid traveler and voracious foodie whose most recent adventures took her to Japan and Vietnam, Maggie lives in Brooklyn with her husband and new baby girl, Violet. She holds a Bachelor of Arts degree from Tufts University, where she focused on English literature and journalism.
It’s not about getting you in the news. We need to tell your story at the right time with details and context.
Bob is a public relations specialist with nearly 20 years of experience, working in both agency and corporate practices. His expertise includes developing and executing retail, consumer lifestyle, consumer technology, thought leadership, business and crisis programs.
As a Group Vice President, he is responsible for developing strategic programs on behalf of a diverse client list that spans globally recognized consumer brands and retailers to startups. He also works cross-functionally, providing insight to corporate communications, thought leadership and crises response across Kaplow’s clients.
Before Kaplow, he worked as the Sr. PR Manager, Consumer at Toys“R”Us, Inc, supporting all aspects of the company’s business for Toys“R”Us, Babies“R”Us and FAO Schwarz. While he primarily focused on developing and executing consumer programs, he also played a lead role in executive messaging and management, corporate communications, crisis management, social media strategy, community management, internal communications and cause marketing. Prior to Toys“R”Us, he worked at various levels at Swatch Group, U.S., Bratskeir & Company, FAO Schwarz and Edelman.
At Kaplow, we understand how to be a true resource to the media through offering our client’s unique services, storytellers and products.
Gloria Quinn-Doyle is a Group Vice President with over fifteen years of experience within the sectors of business, cause-marketing, consumer and lifestyle. Gloria currently oversees programs for retail, consumer, financial service and CSR clients. Gloria focuses on creating strategic holistic communication plans, high-profile media relations for C-Suite executives, and overall account management execution.
Prior to joining Kaplow, she was a media strategist in the Corporate and Public Affairs Group at Ogilvy Public Relations Worldwide.
Prior to joining Ogilvy, she worked at cho HighWater Group, a boutique PR agency that specializes in the interactive entertainment and electronics industry.
Gloria graduated cum laude from Wesley College with a Bachelor’s degree in Communications and minors in Political Science and Speech Communication.
When she isn’t working, Gloria enjoys taking fitness classes, reading and spending time with her husband and two children.
Innovation continues to drive and excite us; it’s why Kaplow is known for some of the most ambitious, eye-catching and talked about campaigns in the industry.
Jee Nah is a fashion and retail PR authority and has led public relations, brand strategy and integrated communications for category leading clients with an emphasis on mass market designers and brands, multi-channel retailers and digital upstarts and innovators.
Jee Nah led the repositioning of Timex from a bottom shelf watch to a fashionable style brand and has led award-winning campaigns including Kaplow’s work with PVH’s Warner’s brand that was awarded the Gold Sabre for Best Fashion and Beauty Campaign of the Year. She has extensive experience launching exclusive retail and brand partnerships, as well as designer collaborations with style icons such as Twiggy and Iman, and designers Badgley Mischka and Naeem Khan.
From influencer programs, retail/executive visibility, creative events and best-in-class media relations, Jee Nah’s strategic approach brings her clients directly to the consumers they are trying to reach.
Technology at Kaplow is more than just a simple tool, it is a means for modern story-telling.
As the VP of Technology, Chris oversees business technology, security and process/workflow at Kaplow.
With over 25 years of experience in small-to-medium business information technology practices, Chris brings a best-of-breed approach to the technology at Kaplow. Along with a combined 15 years in the marketing industry, Chris has a proven history of state-of-the-art solutions to modern agency issues.
Chris earned his Masters of Science in Technology Education from Colorado State University and finds joy in translating between tech and non-tech worlds. Chris has received multiple technology and security certificates including MSCSE, CSSA and PMP.
When we strive to truly understand a client's needs, we can create great work that delivers results beyond expectations.
As the agency's Creative Director, he oversees the visual execution of virtually every project for Kaplow clients — from ecommerce solutions to event build-outs to brand extensions. Neil is relentless when it comes to finding the best solution for each client's needs.
Neil's background includes more than 15 years in design and content creation spanning agency, editorial and client work. Neil spent the early part of his career working in publishing on magazines as diverse as Vibe, People and Men’s Fitness. Prior to joining Kaplow, he worked with brands like Pernod Ricard, WWE and Sotheby’s on both design and content pieces.