Influencer Management

Influencer Management

We find and connect you with the right influencers for your business

The endorsement of a popular third-party influencer – whether earned or paid — can drive excitement and engagement for your brand. That’s why influencer marketing has exploded and many influencers have become celebrities. 

While it’s tempting to follow the flock to the influencer-of-the-moment, it’s important to remember that not all influencers are right for your brand. To be effective, your influencer program must enhance and complement other marketing efforts and endorsements must be credible and authentic.

At Kaplow, our influencer management begins with a thoughtful strategy and tactical plan based on your business objectives. We identify the influencers who are right for your brand story and relevant to your target audience. Our team will manage every aspect of your program using best practices and ensuring FTC compliance – and will measure performance according to metrics that matter.